Texas has filed a lawsuit accusing the NCAA of deceptive advertising regarding women’s sports. The lawsuit, led by Attorney General Ken Paxton, targets the NCAA’s policy of allowing men who identify as transgender women to compete in women’s athletic events, claiming it misleads fans who expect women-only competitions.
BREAKING: AG Ken Paxton (TX) is suing @NCAA for "engaging in false, deceptive, and misleading practices by marketing sporting events as "women's" competitions" then allowing men to participate.
This is AWESOME. Hit them where it hurts👏🏼🔥 I hope more states do the same. pic.twitter.com/vIvljN0qmX
— Riley Gaines (@Riley_Gaines_) December 22, 2024
Texas argues that the NCAA is engaged in “false, deceptive, and misleading practices” by promoting women’s sports while allowing men to participate. The lawsuit demands that the NCAA either stop permitting transgender women to compete in women’s events or stop advertising these events as “women’s sports.”
Texas Attorney General Ken Paxton has sued the NCAA, alleging that they misrepresent women's sports by including male players.
(Article below) pic.twitter.com/FtltRwODYs— Jake H (@jake22_h) December 23, 2024
The legal filing argues that the term “woman” refers to an “adult human female” and has not changed throughout history. The lawsuit claims that allowing men to compete in women’s sports puts female athletes at a disadvantage, depriving them of fair opportunities for scholarships, records, and medals.
🚨NEW: Texas attorney general Ken Paxton announces lawsuit against the NCAA.
By marketing goods and services associated with “women’s sports” while allowing men to compete against women, the suit argues, the NCAA is violating the state’s Deceptive Trade Practices Act. pic.twitter.com/cY2DOGgV8i
— Leor Sapir (@LeorSapir) December 22, 2024
The NCAA’s practices are said to confuse consumers, particularly those attending women’s sporting events. The lawsuit also highlights the increasing popularity of women’s sports, such as NCAA basketball and volleyball, and suggests that the NCAA is profiting from consumer confusion.
BREAKING:
Compelling moment in #USA🇺🇸#sports.
Athletes @icons_women @KimJonesICONS @SmithMarshi @Hogshead3Au and others, lead by @Riley_Gaines_ , present #NCAA officials with petition & letter warning of legal action.
👉🏼The @NCAA is not above the law!#SaveWomensSports #Texas pic.twitter.com/8si61c1oCZ— Linda Blade (@coachblade) January 12, 2023
Furthermore, Texas argues that even with testosterone suppression, the physical advantages men have over women in athletic performance remain significant. This, the lawsuit contends, poses serious safety risks for women competing against men in sports.